Prior to becoming an investor, I was a founding member of VCCEdge, where I monitored and analysed early-stage startups in India. That helped me develop research skills for mapping comparable startups across sectors. While there are multiple metrics a venture fund evaluates before deciding to invest, angel investors largely go by their passion and gut. At an early stage, the angel investor’s judgement call is based on the founding team, their pedigree and hope that the market size will continue to exist in the years to come. For me, conversation in commerce was and continues to be a market to go after, where vernacular would be a huge opportunity.