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100X.VC Team
Written by various collaborators within Team 100X.VC
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Jun 24, 2023
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Introduction:

The rise of social media has made it easier than ever for customers to share their opinions about businesses online. This can be both positive and negative, and the sheer volume of comments and reviews can be overwhelming for businesses to manage on their own.

Rannkly is a startup that provides a comprehensive solution for businesses seeking to manage their online reputation, social media presence, and customer reviews. The company acknowledges that managing numerous social media accounts separately can be time-consuming and challenging, resulting in missed opportunities to engage with customers and promote a business's strengths.

The challenge that Rannkly seeks to resolve is the inefficiency of managing multiple social media accounts and the negative impact that even one unfavourable review can have on a business. With 70% of businesses having at least three social accounts on which users can leave feedback, it can be challenging to manage and respond promptly to customer reviews. Furthermore, 65% of satisfied customers forget to leave positive feedback, resulting in lost opportunities to enhance a business's reputation.

With Rannkly's solution, businesses have an all-in-one dashboard to manage their online reputation, social media presence, and customer reviews. Businesses can connect all their social media/review platforms to a single dashboard, manage and generate their reviews, and get comprehensive reports to make informed decisions. The platform offers features like AI-powered reply automation, sentiment analysis, QR codes for online reviews, and campaign performance analytics to enhance a business's online reputation. By providing a comprehensive solution, Rannkly helps businesses improve their online ranking, sales, and user retention by converting customer reviews into sales.

One of the key advantages of Rannkly's solution is its ease of use. The platform's dashboard is designed to be user-friendly, even for those who are not tech-savvy. With a simple and intuitive interface, businesses can easily connect their social media and review platforms and manage their online reputation with ease. Additionally, the platform offers a variety of features and tools that are customizable to fit each business's unique needs. By providing a solution that is both powerful and accessible, Rannkly offers a compelling value proposition for businesses of all sizes.

The founding team of Rannkly consists of three individuals with diverse backgrounds and complementary skills. Shobhit Singh, the CTO, brings over six years of technical experience and a passion for automating industry problems to the table. Vishnu Sharma, the CEO, has a track record of tackling complex problems and finding innovative solutions. Mihir Bhardwaj, the COO, is a lifelong learner with a curious mindset and a passion for exploring new technologies. Together, these co-founders form a dynamic team with a shared vision to revolutionise the way businesses manage their online reputation and customer reviews.

 

Market Opportunity:

Rannkly's market opportunity lies in the fact that 50% of consumers spend 75% of their shopping time looking up reviews, and 95% of consumers trust other consumers' opinions online.Additionally, 70% of businesses have at least three social accounts on which users can leave reviews, and 25% have more than six. With its comprehensive solution for managing online reputation and customer reviews, Rannkly is well-positioned to tap into this growing market of businesses and consumers looking for a better way to manage their online presence.In conclusion, the market opportunity for ORM solutions for social media managed by businesses is expected to continue to grow in the coming years, with the increasing use of social media and the need for improved online reputation management like Rannkly.

100X.VC Thesis:

The ORM space is a market up for grabs. The team has a background in building great products. With a focus on the global market, and a product that is state of the art, we believe Rankkly will change how Companies around the world manage their online presence.

Conclusion: 

In conclusion, Rannkly offers an all-in-one dashboard solution for businesses to efficiently manage their online reputation and social media presence. With the platform's ability to connect multiple review channels to a single dashboard, respond to reviews, generate more reviews, and analyse performance, businesses can significantly improve their online reputation. Furthermore, the social media management tools allow businesses to schedule content, track engagement, and collaborate with their team. Given the significant impact of online reviews on consumers' shopping behaviour and trust in other consumers' opinions, Rannkly's solution is crucial for businesses with multiple social accounts and review channels. Therefore, Rannkly is an excellent choice for businesses looking to save time and improve their online reputation and social media presence.

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