Vedanarayanan Vedantham is a marketing leader at Microsoft. He has helped build and grow multiple digital products & brands across Health-Tech, Ed-Tech and online travel. He possesses a varied mix of global experiences spanning Digital Marketing, Brand Consulting, Product Management & Business Development. Vedanarayanan consults with early-stage startups directly or through incubators on branding, digital marketing & help them evaluate product-market fitment - Multiple TiE Chapters, NEXEA Accelerator in SEA, Atal Innovation Mission with the Government of India amongst others. He is also a visiting faculty member at various top b-schools where I conduct programs on digital marketing, mobile marketing, influencer marketing, services marketing and product marketing.