Hareesh Tibrewala, Managing Director and Joint CEO at Mirum India, is a serial entrepreneur. His journey started in 1997 when he co-founded Homeindia.com, one of India’s first ecommerce ventures. He exited this business in 2007 and after spending a couple of years in corporate India, he co-founded a social media agency Social Wavelength (now rebranded as Mirum) in 2009. Leveraging all the learnings from his previous entrepreneurial venture, he quickly grew Social Wavelength into one of India’s premier social media agency. In 2014, WPP, world’s largest communication company, bought a controlling stake in Social Wavelength.